The Life of Amadeo Avogadro Essay Example For Students

The Life of Amadeo Avogadro Essay Lorenzo Romano Amadeo Carlo Avogadro, was born in Turin, Italy, on the 9th of August, 1776. He was the son of Count Filippo Avogadro and Anna Maria Vercellone. Avogadros father was a well known lawyer and a civil servant. His father was made president of the state of Vittorio. Avogadro went to school in Turin and at the age of twenty he had his doctrine in ecclesiastical law. In spite of his successful legal career Avogadro showed interest in natural philosophy. In 1800 Avogadro began is own private studies of mathematics and physics. Joined with his brother Felice his first research project was on electricity. In Avogadros time chemistry was just becoming an exact science. John Dalton was proposing theories about atomic weight etc. Gay-Lussac found that the ratios of volumes of reacting gases were small integer numbers. These theories made Avogadro start to think about there relationships. In 1811, Avogadro published an article that suggested that equal numbers of all gases at the s ame temperature and pressure contain the same number of molecules. This is known as Avogadros Principal. We will write a custom essay on The Life of Amadeo Avogadro specifically for you for only $16.38 $13.9/page Order now Avogadros Principal was not recognized until a conference in 1960 (after Avogadros death ion 1956) when it was showed that it could not only molar masses but also indirectly, atomic masses. It was after Avogadro that the concept of a mole was introduced. Today the accepted amount for a mole is 6.02*1023. It is hard to comprehend the size of a mole, but here are some examples of the size of a mole: One mole of pop cans would cover the world about 61 meters high. If you took a mole of unpopped pop corn kernels you could cover the US 2.7m deep. Avogadro married Felicita Mazze, they had a total of six children. Avogadro was a modest man who worked in isolation . Avogadro died exactly one month before his 80th birthday, July 9th 1856.

Going After Cacciato essays

Going After Cacciato essays Going After Cacciato captures the peculiar mixture of horror and hallucination that marked this strangest of wars. In a blend of reality and fantasy, this novel tells the story of a young soldier who one day lays down his rifle and sets off on a quixotic journey from the jungles of Indochina to the streets of Paris. In its memorable evocation of men both fleeing from and meeting the demands of battle, Going After Cacciato stands as much more than just a great war novel. Ultimately it's about the forces of fear and heroism that do battle in the hearts of us all. Youll see some terrible stuff, sure but try to look for the good in things. Try to learn. In the novel, Going After Cacciato, Paul Berlin, the protagonist, is placed in many precarious situations, however, by using his imagination and by trying to see the good in things he is able to overcome even the most treacherous odds. For example, when he is on duty at the observation post he passes his time by thinking of happy memories from his past and by daydreaming. Daydreams, fantasies, and getting lost in their own imaginations were a few of the ways the soldiers in the novel managed to temporarily forget their troubles and fears. They were fighting, what seemed to them as a purposeless war where no victories were won and no tangible goals could be set. However, they always kept their eyes peeled for the good things. What would happen when the war ended? What would they do? How would they celebrate? These were just a few of the questions that constantly plagued the minds of each soldier during the course of the novel. Besides the use of imagination to reach ones goals and conquer ones fear, this book brings up a moral question: how to do the right thing in a bad situation. During a war soldiers are faced with numerous atrocities. The desire to flee may have begun as a reaction to fear, but what keeps a lot of soldiers from runni ...

Should the Electoral College still be in Place Research Paper

Should the Electoral College still be in Place - Research Paper Example Furthermore this particular thesis again would look back through history for examples where the electoral system on current values have failed to provide a decision based on the unanimous most popular votes achieved and hence appoint office a candidate who significantly does not hold the peoples ideology in running the country. Lastly we would succumb to the fact that prior to twentieth century the electoral system of electing the president was made by people who were the pioneers of their time and society while keeping in mind the common educational awareness in a single voter and how this method would cancel dysfunctional voting which may not be in the best interest of the United States. For matters concerning the voting system upheld by the Electoral College, there have been, for the past two centuries, excessive debates that primarily highlight the loop holes associated with this form of presidential selection. Firstly before jumping in to the jargon of as to why the Electoral Co llege of presidential elections deems a misfit in current society we would on first note take up to the fact that what practically is the Electoral system of voting that we all so often refer to. On theoretical counts the Electoral College system of voting to claim a new head of the state is a method in which electors from every state cast their votes on potential candidates that seek to become the next president so as such the electors hold the key of who becomes the new subsequent head of the state. The votes casted by the American citizens is only associated with the electors of their own state hence even though votes pertaining to a hundred percent favoring either the democrats or the republicans could only and fundamentally suffice for their own states electoral representatives (Glennon, Michael J. When Quarterly, 1992). The number of electoral reps that every state acquires is a directly proportional figure to the amount of people or residents residing in it and therefore the number of electoral reps in each state varies from one another. For instance Minnesota as being a relatively bigger state than Columbia has seven more electoral votes and hence stands to a 10 to 3 ratio in comparison. The total number of electoral votes situated is five hundred and thirty eight and hence to potentially win an election a candidate must receive more than or equal to two hundred and seventy uncontested votes and effectively claim a winning spot. The voting system in every state apart from Maine and Nebraska has a winner take all methodology on casting electoral votes as such if in any state the democratic or republic party get the majority votes then automatically the other residing votes which may not be in favor of the winning party would also be effectively transferred to the votes of the winning electoral reps. This particular policy has a major drawback concerning the fact that even though a candidate may win the most popular vote of the country it may eventually lose at the mercy of the Electoral college system. Again for instance the nominee from the democratic or republic party gets electoral votes from the majority of states but loses to small margins in larger ones

Obesity in Children Essay Example | Topics and Well Written Essays - 1500 words

Obesity in Children - Essay Example An increase in body mass index (BMI) and percentage ideal body weight are good predictors of morbidity, some researchers suggest that visceral obesity represents a variant that is more closely related to excess morbidity. Daniels states that obesity-problems and diseases "once thought applicable only to adults are now being seen in children and with increasing frequency. Examples include high blood pressure, early symptoms of hardening of the arteries, type 2 diabetes, nonalcoholic fatty liver disease, polycystic ovary disorder, and disordered breathing during sleep" (Daniels 2006, 47). Following Wadden and Stunkard (9) blood volume is increased in obesity in proportion to the increased body mass. Because blood volume increases with obesity proportionally more than does cardiac output, even simple obesity is a volume expanded state. Even in simple obesity, cardiac stroke volume and pulse rate are increased in line with the hypervolaemic conditions mentioned above. Obese patients with co-morbidities have cardiac dilation and hypertrophy demonstrable by echocardiography (Hills 82). ECG diagnosis of hypertrophy is more problematic because of the effect of thickening of the chest wall. Some studies suggest left ventricular mass index is proportional to BMI, others that it is more closely related to percentage of body weight over ideal weight. However, as the strain on the heart persists both impaired systolic function and diastolic function typically develop (Glanz and Sallis 2006). Obesity can impact on lung function, with excess central fat deposition producing a restrictive pulmonary abnormality and increased work of breathing. As a result, respiratory complaints are common in subjects with obesity and conditions such as asthma are often overdiagnosed in obese patients. Obesity is also linked to breathing disorders during sleep, such as sleep apnoea and nocturnal hypoventilation (Wadden and Stunkard 92). Fast food, unhealthy behavior patterns and lack of physical activity lead to increased obesity in children. As the most important, "the industry markets heavily to children with the goal of fostering a fast-food habit that will persist into adulthood" (Murphy, 2000). As with adults, it is critical that children who are overweight or obese at minimum achieve the recommendations of physical activity for health for their age. Two consensus conferences held during the last decade have addressed the activity needs of young people. Achieving standard recommendations has been even more difficult with children than with adults (Hulls 43). The main problem is that children can show deterioration in their health due to low activity levels, because there has been insufficient time, and therefore there are no strong epidemiological endpoints on which to establish relationships (Daniels 2006). As well as reinforcing physical activity behaviors, reducing access to sedentary life style can increase activity levels in obese children. There is a close link between sedentary living (such as the amount of time spent watching television) and obesity, than physically active pursuits and obesity (Karen et al 2005). Helping children make permanent, healthy changes to their eating

Untouchability Practice Essay Example for Free

Untouchability Practice Essay Untouchability is a form of discrimination, the social-religious practice of ostracizing a minority group by segregating them from the mainstream by social custom or legal mandate. It is a menace and social evil associated with traditional Hindu society. The term is used in India to talk about the public treatment of especially the Dalit communities, who face work and descent-based discrimination at the hands of the dominant Hindu castes. . It is being practiced since times immemorial and despite various efforts made by social reformers such as Dr. B. R. Ambedkar; and despite there being provision on abolition of untouchability in our Constitution under Article 17, the evil is still in practice in our country. Although untouchability has been made illegal in post-independence India, prejudice against them are seen in the society, especially in rural areas. Definition of Untouchability Untouchablity in simple terms can be understood as a practice whereby a particular class or caste of persons are discriminated with on the ground of their being born in that particular caste or on the ground of their being members of those social groups involved in menial jobs. The discrimination can be in the form of physical or social boycott from the society. For instance: the members of so-called higher castes such as Brahmin, Kshatriyas etc would not dine or sit with a person of Bhangi class. It was believed that people of higher castes could become impure even if a shadow of an untouchable person touches him and to re-gain his purity he had to take a dip into holy waters of the Ganga. Who Are Untouchables? According to traditional Hindu ‘Varna System’, a person is born into one of the four castes based on karma and ‘purity’. Those born as Brahmans are priests and teachers; Kshatriyas are rulers and soldiers; Vaisyas are merchants and traders; and Sudras are laborers. Untouchables are literally outcastes. They do not directly figure into any of the traditional ‘Varna System’ of Hindus. According to Dr. B. R. Ambedkar, untouchables form an entirely new class i.e. the fifth varna apart from the existing four varnas. Thus, untouchables are not even recognized under the caste system of Hindus. However, historically persons born in lowest castes and classes of persons  doing menial jobs, criminals, persons suffering from contagious diseases and tribals living outside the so-called civilized world were considered as unto uchables. Their exclusion from the mainstream society was based on the belief that they are impure and harmful and it was necessary to ostracized them for the overall benefit of the society. Untouchability was also practiced as a form of punishment to the law-breakers and criminals; they were socially boycotted for their misdeeds. Who Are Dalits? Untouchables are also known as depressed classes, harijans etc; but today they are more frequently referred to as ‘Dalits’. In modern times, ‘Dalit’ refers to one’s caste rather than class; it applies to members of those so-called menial castes which are born with the stigma of â€Å"untouchability† because of the extreme impurity and pollution connected with their traditional occupations. They are considered impure and polluting and are therefore physically and socially excluded and isolated from the rest of society. Today members of Schedule Castes and Schedule Tribes (SC/ST) are considered as ‘Dalits’ and they are subjected to various forms of discrimination in the society. Especially, Schedule Castes such as Chamars, Passi, Bhangis and Doms etc are known as ‘Dalits’; these people are generally associated with menial jobs such as tanning, skinning of hides, works on leather goods, sweeping, scavenging etc. Forms of Discrimination against Untochables or Dalits According to National Campaign on Dalit Human Rights (NCDHR), there are various forms of discriminations being practiced against Dalits in India, these are: Prohibited from eating with other caste members, Prohibited from marrying with other caste members, Separate glasses for Dalits in village tea stalls, Discriminatory seating arrangements and separate utensils in restaurants, Segregation in seating and food arrangements in village functions and festivals, Prohibited from entering into village temples, Prohibited from wearing sandals or holding umbrellas in front of dominant caste members, Prohibited from using common village pat, Separate burial grounds, No access to village’s common/public properties and resources (wells, ponds, temples, etc.), Segregation (separate seating area) of Dalit children in schools, Bonded Labor, Face social boycotts by dominant castes for refusing to perform their â€Å"duties† Abolition of Untochability under Indian Constitution India got Independence on 15th of August, 1947 after long and painful struggle of more than one hundred years. The struggle was not only against the foreign rule of British but it was also against the social evils such as untouchability prevailing from centuries. After Independence when great leaders of freedom struggle agreed to make our own Constitution, it was decided that there must be provisions under the Constitution regarding the abolition of social evils and upliftment of down-trodden castes and social groups etc. In view of this objective Article 17 was added to the Constitution; Article 17 reads as follows: â€Å"Untouchability is abolished and its practice in any form is forbidden. The enforcement of any disability arising out of â€Å"Untouchability† shall be an offence punishable in accordance with law.† Thus, Article 17 abolishes and forbids untouchability in any form. At the same time, it also makes it an offence punishable as per the law made by the Parliament. In order to fulfill the mandate of Article 17 of the Constitution, the Parliament enacted the Untouchability (Offences) Act, 1955. It made several discriminatioray practices punishable as offences, although the punishment provided were rather mild and in their actual application even milder. Several lacunae and loopholes were found in the working of the Untouchability (Offences) Act, 1955 which compelled the Government to bring about a drastic amendment in the Act in 1976. The Act was revamped as the Protection of Civil Rights Act. However, the menace of untouchability continued and ‘dalits’ were still being treated in a discriminatory way, their socio-economic conditions remained vulnerable, they are denied a number of civil rights and were subjected to various offences, indignities and humiliations. Therefore, to counter theses atrocities meted out to so-called ‘Dalits’ section of society, the Parliament passed ‘Scheduled Caste and Scheduled Tribes (Prevention of Attrocities) Act, 1989. The Act provided more comprehensive and punitive measures to deal with and to prevent discrimination and atrocities against  Ã¢â‚¬Ëœdalits’. The ultimate objective of the Act was to help the social inclusion of Untouchables/Dalits into the mainstream Indian society. These above mentioned Acts were made with good intention and with positive objective of removing discriminatory practices against untouchables/dalits but in actual practice, these Acts have failed to live upto their expectations. Untouchability: Present Scenario In our society there still exist feeling of superiority of caste and birth. We can experience the practice of untouchability in everyday life around us, especially in rural and semi-urban areas of the country. Also, in big metro cities, the inhuman practice of manual scavenging is still there. According to a news report of Press Trust of India (PTI), on January 3, 2014, four tea shop vendors were arrested by the Police in Karnataka for practicing untouchability while selling tea- they were serving tea in different types of cups to caste Hindus and SC/STs. The incidence shows that the evil practice is so deep rooted in Hindu society that even after 67 years of Independence is continuing in one form or other. However, it can be said that things are slowly changing; the mind set of modern generation is also changing. Today’s youth with modern education and globalized outlook are viewing the social order from different perspective of equality and impartiality and not from the religious or traditional point of view. Hopefully, the wicked practice of untouchability would be removed from the society sooner rather than later and our country would usher into a new era of social equality and brotherhood which will be the true India of Gandhi and Ambedkar. What is â€Å"Untouchability†? India’s Constitution abolished â€Å"untouchability,† meaning that the dominant castes could no longer legally force Dalits to perform any â€Å"polluting† occupation. Yet sweeping, scavenging, and leatherwork are still the monopoly of the scheduled castes, whose members are threatened with physical abuse and social boycotts for refusing to perform demeaning tasks. Migration and the anonymity of the urban environment have in some cases resulted in upward occupational mobility among Dalits, but the majority continue to perform their traditional functions. A lack of training and education, as well as  discrimination in seeking other forms of employment, has kept these traditions and their hereditary nature alive. Prevalence of Untouchability Practices Discrimination These statistics are taken from a survey of practices of untouchability undertaken in 565 villages in 11 major states of India. They clearly demonstrate that the inhumane and illegal practice of untouchability is still commonplace in contemporary India: In as many as 38% of government schools, Dalit children are made to sit separately while eating. In 20 percent schools, Dalits children are not even permitted to drink water from the same source. A shocking 27.6% of Dalits were prevented from entering police stations and 25.7% from entering ration shops. 33% of public health workers refused to visit Dalit homes, and 23.5% of Dalits still do not get letters delivered in their homes. Segregated seating for Dalits was found in 30.8% of self-help groups and cooperatives, and 29.6% of panchayat offices. In 14.4% of villages, Dalits were not permitted even to enter the panchayat building. In 12% of villages surveyed, Dalits were denied access to polling booths, or forced to form a separate line. In 48.4% of surveyed villages, Dalits were denied access to common water sources. In 35.8%, Dalits were denied entry into village shops. They had to wait at some distance from the shop, the shopkeepers kept the goods they bought on the ground, and accepted their money similarly without direct contact. In teashops, again in about one-third of the villages, Dalits were denied seating and had to use separate cups. In as many as 73% of the villages, Dalits were not permitted to enter non-Dalit homes, and in 70% of villages non-Dalits would not eat together with Dalits. In more than 47% villages, bans operated on wedding processions on public (arrogated as upper-caste) roads. In 10 to 20% of villages, Dalits were not allowed even to wear clean, bright or fashionable clothes or sunglasses. They could not ride their bicycles, unfurl their umbrellas, wear sandals on public roads, smoke or even stand without head bowed. Restrictions on temple entry by Dalits average as high as 64%, ranging from 47 % in UP to 94% in Karnataka. In 48.9% of the surveyed villages, Dalits were barred from access to cremation grounds. In 25% of the villages, Dalits were paid lower wages than other workers. They were also subjected to much longer working hours,  delayed wages, verbal and even physical abuse, not just in ‘feudal’ states like Bihar but also notably in Punjab. In 37% of the villages, Dalit workers were paid wages from a distance, to avoid physical contact. In 35% of villages, Dalit producers were barred from selling their produce in local markets. Instead they were forced to sell in the anonymity of distant urban markets where caste identities blur, imposing additional burdens of costs and time, and reducing their profit margin and competitiveness.

Causes and Spread of infection

Causes and Spread of infection Outcome 1 – Understand the causes of infection 1:1  Identify the differences between bacteria, viruses, fungi and parasites The differences between bacteria, viruses, fungi and parasites are; Fungi have cell walls made up of chitin (found in outer skeleton of insects, shrimps and lobsters – also used in healing agents). Fungi and parasites are multi cellular (Ref: www.euchis.org) Viruses are not living, they are only made of complex proteins and nuclear acids Bacteria are unicellular micro-organisms Parasites and bacteria are animals (Bacteria, fungi and parasites are living organisms) (Dundas Welsby 2002, pp99-106) 1:2  Identify common illnesses and infections caused by bacteria, viruses, fungi and parasites Common illnesses and infections caused by bacteria, viruses, fungi and parasites are; Viruses†¦ Chicken pox Shingles Laryngitis Pneumonia Mumps Common cold Aids Whooping cough Measles Parasites†¦ Malaria Intestinal Scabies Ringworm Tapeworm Crab louse Fungi†¦ Conjunctivitis Athletes foot Ringworm Thrush Fungal nail Intertrigo (yeast) Bacteria†¦ Colds Flu Fevers Meningitis Pneumonia Gastroenteritis Impetigo MRSA Severe gastrointestinal (caused by E-coli) Acne (Brooker Nicol 2003, pp254-255) 1:3  Describe what is meant by â€Å"infection† and â€Å"colonisation† The meaning of colonisation occurs when micro-organisms inhabit on a part of the body for example, skin but don’t cause signs and symptoms of infection colonised pathogens have the potential to cause infection if spread to a different parts of the body depending on the micro-organism colonised pathogens which can be passed on from person to person from touching objects or not washing hands. This is a major route of colonisation within the health care facilities. Colonisation of micro-organisms can inhabit the host by being in or being on, they don’t cause damage or invade the tissue, yet if they do invade tissue this can make the person sick, which in turn will turn into an infection. Even though the host may not show signs of illness, they can still pass it on to others. (Lister Dougherty 2008, pp1112-1113) 1:4  Describe what is meant by â€Å"systemic infection† and â€Å"localised infection† The skins function is to protect the body from infectious organisms, but when there has been a break in the skin infections can pose a threat. The meaning of localised infection is an infection that is limited to a specific body region. The meaning of systemic infection is when the pathogen is distributed throughout the whole body by the bloodstream. Systemic infection: Conjunctiva infection can cause lasting damage if not treated in time Low immune systems due to diabetes, kidney failure etc. The elderly or children may cause complications with infection due to their age Localised infection: Swelling Redness Temperature changes in infected area 1:5  Identify poor practices that may lead to the spread of infection Covered on ECA course Training centre Outcome 2 – Understand the transmission of infection 2:1  Explain the conditions needed for the growth of micro-organisms The conditions needed for the growth of micro-organisms are nutrients for them to reproduce. It also requires warmth and moisture. They are not visible with the naked eye. The factor that encourages the growth of micro-organisms is nutrition, oxygen, temperature, PH and moisture. The PH and temperature determines the rate of growth. The moisture carry’s foods into the cell, and carry’s the waste away from the cell to maintain the content of cytoplasm (ground substance in where different components are found). All micro-organisms have a PH at which they can grow. (Brooker Nicol 2003, pp.254-255) 2:2  Explain the ways an infective agent might enter the body An infective agent might enter the body through the mouth, stomach, intestines. The digestive tract. It can also be through broken skin. Areas of infection: The respiratory system nose, lungs, windpipe. The digestive system – spoiled food, unclean hands or objects. The urinary tract urethra, bladder, kidneys. Wounds on the skin – cuts, grazes, trauma to the skin. There is also secondary infective agent: Genital – sexually transmitted, non-sexual PH imbalance (soaps, sprays, creams). Conjunctival – to the eye (dust, viruses, bacteria, contact lenses) The ways that gains entry to the person is by infecting the cells: Trauma bite – infected animal, human, insect Congenital – unborn baby (developed through pregnancy. Rubella, chickenpox, herpes, syphilis) 2:3  Identify common sources of infection The best source for infection is poorly chilled, heated or contaminated food. Contaminated laundry on a low heat setting, clinical waste, and contaminated equipment, others that may be infected. Unclean work surfaces in kitchens. We all come into contact with hands, some just don’t take hand hygiene seriously and will spread the infection further afield. 2:4  Explain how infective agents can be transmitted to a person Airborne – inhalation of pathogens (microorganism disease producing agent such as bacteria, virus). The common cold and flu spread the infection to another person, either sneezing into the air, nasal droplets; this may be from a nebuliser. Infected dust particles containing skin scales may cause a respiratory virus. Direct contact – this would be person to person contact, such as dirty hands upon a patient or other way around. Sexual intercourse, chicken pox/shingles (herpes zoster) with the rash and until the last blister has dried up. Impetigo (staphylococcus aureus) which mainly affects children and immune suppressed people. Hands – are the main part of cross-infection. This can be transferred by microbes to other body areas, for example: hand to face to phone (communal), to shared computers, to person with a handshake. They in turn have now picked up everything you have touched. If they don’t wash their hands, the cycle of cross infection will multiply too many others. With the ambulance cross contamination can be spread from person to equipment including steering wheels, radios, door handles. Your body’s blueprint may have a good resistance to bacteria in your genes, but others you treat or touch may not and could potentially make them very ill. Indirect contact – can be spread by fomites – an inanimate object that becomes contaminated with infectious organisms and then transports those organisms to another person. This can include children’s toys, chopping boards, baby’s nappies, oxygen masks, Entonox breathing adaptors. They can live for a few minutes or a few hours. Indirect contact can also be spread by crawling or flying insects these are examples of vectors these are organisms that transmits pathogens and parasites (person, insect, animal). Insect bites may cause a variety of infections, one being malaria. Ingestion – the organisms that infect the gastro-intestinal tract are ingested through the mouth by objects such as the hands, in drink, uncooked food, faecal/oral spread, eating food with unclean hands. Cross infecting would be to eat food while sharing communual keyboards/laptops who would in turn pass on to others by contracting sickness and diarrhoea and by not following hand washing techniques, this will continue until the cycle is broken. Inoculations – there may be a chance of a â€Å"needle stick† injury caused by infected needles that may contain Hepatitis B virus, and as the inoculation has been put directly into the blood stream of the patient, an infection is high. 2:5  Identify the key factors that will make it more likely that infection will occur The key factors that will make it more likely that infection will occur are individuals susceptible to infection; these would include older people with lowered immunity due to other illnesses or conditions, children or babies. Compromised circulation secondly to peripheral vascular disease. People with diabetes have a risk of developing infections if their blood sugar is lower than normal. Urinary catheters or percutaneous endoscopic gastrostomy tubes (PEGS). IV lines if kept in too long (when a paramedic inserts a needle to administer drugs, you should note the time and date it was inserted and place on the surrounding site of the needle, this keeps hospital staff aware the length of time it has been in). Poor personal hygiene can be a factor and open to infections. Areas around skin folds due to obesity, as infections build up in moist areas such as the groin, stomach and under the breasts, infections can multiply rapidly in these areas. Young and premature babies with under develo ped lungs and heart, this is due to the lungs not being fully developed affecting the oxygen levels in the cells. Infection may be more if the patient or person is contact with contagious agents. Referencing using Harvard/RefME Brooker, C. Nicol, M., 2003. Nursing Adults: The Practice of Caring, United Kingdom: Mosby Elsevier Health Science. Dundas, S. Welsby, P., 2002. Common Hospital Infections Unknown. E. Sheppard, ed., London: Science Press. European Chitin Society, 1996. What is chitin? https://www.google.co.uk/webhp?gws_rd=ssl#q=chitin. Available at: http://euchis.org/ [Accessed October 26, 2014]. Hateley, P., 2003. Infection Control. In C. Brooker M. Nicol, eds. Nursing Adults: The Practice of Caring. United Kingdom: Mosby Elsevier Health Science. Hendry, C., 2011. Function of the immune system. Nursing Standard, 27. Lister, S. Dougherty, L., 2008. The Royal Marsden Hospital Manual of Clinical Nursing Procedures, Student Edition 7th ed., United Kingdom: Wiley-Blackwell (an imprint of John Wiley ; Sons Ltd). Professor Carlos Andrà ©s Peniche Covas, 2007. Natural polymer Chitin shows great healing properties. https://www.google.co.uk/webhp?gws_rd=ssl#q=chitin+medical+uses. Available at: http://www.news-medical.net/news/2007/07/16/27582.aspx [Accessed October 26, 2014]. Robinson, J., 2012. Fungal skin infections in children. Nursing Standard, 27. Unkown, 2008a. Barrier Nursing: nursing the infectious or immunosuppressed patient. In L. Dougherty S. ListerUnknown, eds. The Royal Marsden Hospital Manual of Clinical Nursing Procedures, Student Edition. United Kingdom: Wiley-Blackwell (an imprint of John Wiley ; Sons Ltd). Unkown, 2008b. Infection Control. In S. Christopher, ed. NVQ/SVQ Level 3 Health Award for healthcare assistants. United Kingdom: Heinemann. Weller, B., 2009. Baillià ¨re’s nurses dictionary: for nurses and health care workers 25th ed. B. Weller, ed., United Kingdom: Elsevier/Baillià ¨re Tindall. Wright, D., 2000. Human Physiology and Health for GCSE: Student Book unknown. A. Clayton, ed., United Kingdom: Heinemann Educational Publishers. Sharon H Ferguson-Guy

Red Bull and Beverage Industry Essay

What are the underlying drivers of change and how might those forces individually or collectively make the industry more or less attractive? Now energy drink, sports drinks and vitamin-enhanced is evolving. Energy drink, sports drinks and vitamin-enhanced in the beverage market, external and internal environment under pressure, causing it to change. The energy drink, sports drinks and vitamin-enhanced from 2009 began to develop, to grow from $1. 58 trillion in 2009 to nearly $1. 78 trillion in 2014. Market is very rapid. I feel the market underlying drivers the following: 1. The influence of Globalization: the global beverage industry was project to grow from $1. 58 trillion in 2009 to nearly $1. 78 trillion in 2014 as beverage producers entered new geographic markets, development new types of beverages and continued to create demand fir popular drink . These new products to market has generated new creativity and new applications, so as to increase the intensity of competition in the market, the beverage market is booming. Because globalization, lead to product innovation development, Each enterprise according to new market policy undertook a series of adjustment. . Buyers demand increases, resulting in the beverage industry development: Now many of the buyers to pay attention to nutritional balance and complement, so energy drink, sports drinks and vitamin-enhanced have a more broad market. 4. What  does  your  strategic  group  map  of  the  energy  drink,  sports  drink,  and  vitamin-enhanced  beverage  industry  look  like? Which  strategic  groups  do  you  think  are  in  the  best  positions? The  worst  positions? The  Red  bull  energy  drinks  was  created  in  1966. It  became  the  one  of  the  first  energy  drinks  in  the  world. In the fast moving consumer goods, beverage industry belongs to the keen industry, but the huge demand, walk quantity is the most effective way to enlarge its profit, â€Å"small profits but quick turnover† is also the retailers general technique, so the enterprise sales also often in several hundred million, billions of above, but the investment funds is very big, so the new industry enterprise also often be some big corporations. Marketing force, marketing force, it refers to the marketing strategy and the marketing ability of organization. For example in china, , want to stand out in many products, must be competitive marketing strategy and a good marketing organization system. Channel force, it refers to the channel management ability, in the fast pin product, channel for the king, even if you have good products, put a great amount of expenses to do publicity without to channel intensive cultivation, or do bad market, can not reach walk quantity task, meager profit but high turnover â€Å"pin† link will break chain, will give enterprise to bring the serious loss. . What recommendations would you make to Coca-Cola to improve its competitiveness in the global alternative beverage industry? To PepsiCo? To Red Bull GmbH 1 internal Strengthen control of quality and learn more information about requirements for energy beverage in different nation. And I saw that lots of news about Red bull which include illegal composition in recent years. In 2009, Germany check out Red Bull Cola (Red Bull Cola) contains 0. PPM of co caine 30 may 2009, Taiwan police check out Austria import red bull energy drinks contain extremely trace level of drug cocaine 1 June 2009 Hong Kong, 11 February 2012 China, Negative news would significant impacted a company or industry, especially Drinking and food industry. Everything about eating. In addition, there are lots of new beverage brand in the world. If Negative news led to lose market, company would very hard to get market back

Visual Analysis

Visual Analysis of Mediated Images Though a visual may be analysed in many ways, of late a convention has been established to study under Six major schools of thought. 1. The personal perspective deals with an emotional subjective opinion. ‘What do I think of the picture’. It’s the first response or first thought that crosses your mind on viewing the picture. It bears personal bias and prejudices. 2. The historical perspective helps to determine the importance of the work based on the time period that it was created in. ‘When was this created?What was the social setup at that period of time? 3. The technical perspective tries to draw a relation b/w the medium and the message. ‘What medium has been used to create the message? How has the creator expressed himself through the medium chosen. 4. The ethical perspective looks at the moral and ethical responsibilities of the artist. ‘What are the moral responsibilities of the creator? Is his portrayal of the image ethical? 5. The cultural perspective relates the symbols used in the image to the society. ‘What symbols has the creator used?What is the message conveyed by them? 6. The critical perspective is a rational conclusion that the viewer draws from the image. It is a personal reaction though free of bias and prejudice. ‘What have I concluded after critically analyzing the picture? How different was my first opinion from the second? Aim of Critical analysis: A producer of messages must have an understanding of the culture of the audience and use symbols that are comprehensible by them. It helps a viewer understand, interpret and appreciate art. List all the  Objects and  ElementsOne must notice all the objects and elements in the picture and draw a distinction between the most important and the less important. The placements of elements gives a sense of movement within the picture hence the positioning of objects must be noted. Centre, left, right, top and bot tom. Shadows and lighting suggest what part is in focus and give a sense of depth. The location helps in interpretation of the message. One must categorize the purpose as news, art, personal, or any other. The List †¢ 4 girls †¢ Water †¢ Old building †¢ Small boys †¢ Road The Composition Placement of Objects Foreground: Girls in centre †¢ Background: Water + Kids (left) playing †¢ Background: Brightly lit Building on the right †¢ Background: High contrast / Darker building behind the boys The girls in the centre are the subject of the picture. The water in the background seems to be coming from a nearby hose pipe or fire hydrant. The girls seem drenched in water. One can see small boys still playing in the water in the background. Study visual cues Shadows and lighting †¢Illuminated building on right hand side †¢Light source is in front of the girls at an angle above them †¢Building behind the boys is in shady regionThe light an d shadow suggests its little after 15:00 hours. It sets the mood of summer and playful indulgence of kids by drenching themselves. There is a sense of innocence. Study visual cues†¦ Colour †¢Objective- perception of colour & its characteristics †¢Comparative- association of colour with objects, events, emotions †¢Subjective- Every different colour has different associations in different cultures and societies. †¢The girls dark complexion. †¢The light shades worn suggests summer season. †¢The dark shades suggests old and shanty town. Form The triangle shape of the girls is a dynamic shape. ts base gives a sense of stability. They are also in a group and seem like a whole unit. The buildings give a sense of serenity and form the base for the girls that seem in front of it. ‘Eight' depth Cues Many representational visual texts give a very strong feeling of depth despite the fact that they are painted on flat surfaces that lack any depth. In tryi ng to depict depth, there are several restrictions on the techniques that an artist can use. First, most visual texts, like paintings, drawings, illustrations, and photographs, are two-dimensional.There is no actual depth in the artwork so one must understand, at least intuitively, what information is in the environment that allow us to perceive depth. These sources of information are commonly called depth or distance cues. A consequence of the two-dimensional nature of painting and pictures is that we lose all the depth information that comes from the fact that we have two eyes. These binocular, or two-eye, depth cues require true depth and thus we will not discuss them in context with conventional visual texts. For example, there is the binocular depth cue called disparity.Disparity arises from the fact that our two eyes have a slightly different view of the world. To allow you to see disparity requires either real depth or two images developed as if from different positions like our eyes. The artist, in trying to paint or draw, is, therefore, limited to depth cues that (a) need no more than one eye to work, and (b) do not require a moving world. Fortunately there are a collection of such depth cues, a subset of monocular cues called pictorial cues by some authors (Goldstein, 1989). 1. Interposition 2. Space 3. Size 4. Colour 5. Lighting 6. Textural gradient 7. Time 8.Perspective 1. Interposition The first depth cue to be discussed here is interposition which is the partial blocking of a more distant object by a nearer object. Note how the the building is blocked by the girls. In fact, if you notice the kid behind the girls on your right is partially blocking the building too. But, it is the girls who land up blocking him too. Thus creating an illusion as to what is in the background and what is in the front. It is the interposition, overlap, that causes the sense of depth to arise. Usually the impression of depth caused by interposition alone is not very st rong.Notice the foreground figures of two girls with partially blocked figures of other two taking a piggy ride, which are all that are important for our present purposes. Here relative size and even relative height play little role in giving the depth order of the various figures (all the figures are roughly the same level and same size). Shadowing plays an important role in giving each of the figures their sense of three-dimensionality, but to tell who is in what position relative to another, the principle cue is interposition. 2. Space Space is the frame in which an image is located.With a natural scene, the space depends on how close you are to the subject. Standing in an open field gives the feeling of a large amount of space and enhances the feeling of depth. If an object is close to the eyes, depth perception is limited. Distance is related to space and helps in our perception of depth. There is a lot of space behind the girls suggesting they are far from the buildings. The w ater is in the background and the wet girls suggest they had been in the water previously. 3. Size Size can help create the illusion of the depth perception if the viewer is aware of the object’s actual size.A jumbo jet seen from a distance is a small bird sized object. If someone has no idea what the jumbo jets are, then the viewer does not react to this depth cue. Likewise, in this photograph we can guess average size (both height and size) and average size of two storied building in the backdrop we become aware of the depth (both in terms of space and distance) between the girls (foreground) and the building (background). Size, consequently, is closely related to our ability to determine an object’s distance. Distance is related to space and helps in our perception of depth. Size also is related to scale and mental attention.Without knowing an object’s size, we have to view it next to an object of known size in order to determine its size. 4. Colour Correct i nterpretation of colour, and especially lighting cues, allows the beholder to determine the shape of objects, and thus their arrangement in space. The colour of distant objects is also shifted towards the blue end of the spectrum. (e. g. distant mountains. ) Painters, notably Cezanne, employ â€Å"warm† pigments (red, yellow and orange) to bring features forward towards the viewer, and â€Å"cool† ones (blue, violet, and blue-green) to indicate the part of a form that curves away from the picture plane.High contrast pictures with great differences between light and dark tones seem closer than objects with more neutral tones colour. 5. Lighting The exact shape and description of the shadows changes depending on the direction of the light. There are certain general rules about shadows. First, in a place with only one source of light, e. g. outside, the shadows from all the objects in the area all go in the same direction. As a corollary of this rule, it is certainly true for all natural lights, and for most artificial lights, that the light comes from above to some degree.We do not usually experience getting illuminated from the floor. Second, for a solid object sticking up the side of the object in shadow is the side away from the light but for a hole in the ground, the shadow is on the side near the light. Shadow can play a very powerful role in defining form by giving the object a three-dimensional feel as in the title to this page. In addition, artists can take good advantage of shadow to define form by highlighting how different portions of an object are at different depths and herefore the object closer to the light will cast a shadow on the more distant object. Shadow can play a broader role in defining depth between objects since objects that are in shadow must be farther from the light than objects that are not in shadow. Differences in light intensities can communicate depth. Carefully crafted lighting design provides subject’s sep aration from background. If brightness level of the back light is slightly higher than the lights in front then this separation is more distinct. However, no backlight has been used in this photograph.Yet, the prevalence of shadows (largely in mid-space of the picture plane and the shows of the subject indicate subject’s volume and provides the viewer with reasonable illusion of depth perspective. 6. Textural gradient Related in a sense to relative size but a depth cue in its own right is what has been termed texture gradient. Most surfaces, such as walls and roads and a field of flowers in bloom, have a texture. As the surface gets farther away from us this texture gets finer and appears smoother (Gibson, 1950). A surface or field that recedes in depth has a texture that gets finer.That is very different from a wall where the surface is approximately the same distance from a person at all points. For example, imagine yourself standing and staring at a brick wall which, inste ad of receding in depth like a cobblestone road, rises up in front of you. Here the texture, in this case the brick alternating with the mortar, will have about the same roughness all over the surface and provide a clue that the surface does not recede in depth. In addition, texture may play a role in helping us determine the size of an object.Regardless of how far an object is away from us, it covers roughly the same amount of surface, and thus texture, which can help us determine the actual size of an object (Gibson, 1950). 7. Time Time and space are intricately related concepts that find expression in visual messages. In one sense, time as a depth cue refers to the first element a viewer sees in a frame. That picture will be in the foreground of the viewer’s mind, with other images seen later in the background. 8. Perspective It is a complex depth perception cue due to cultural factor which comes into play each time we try to interpret depth.However, Perspective, in the co ntext of vision and visual perception, is the way in which objects appear to the eye based on their spatial attributes, or their dimensions and the position of the eye relative to the objects. As objects become more distant, they appear smaller, because their angular diameter (visual angle) decreases. Perspective is also seen in the way the parallel lines of how railway tracks appear to be meeting at a distant point (the vanishing point) on the horizon. When used in this sense, the ‘horizon' is always at the level of the viewer's eye.Because the Earth is round, the true horizon (the line dividing the surface and the sky) is lower than this level. The difference is imperceptibly small when standing on the surface, but noticeable from great height (a person standing on a mountain can see further than someone at ground level). According to Evelyn Hatcher, there are three major forms of perspective which she details in her book Visual Metaphors: A Methodological Study in Visual Co mmunication. These are as follows: Illusionary Perspective: An illusionary perspective can be achieved through size, colour, lighting, interposition, and linear perspective.When you stand on a railroad track and look down the ties, the steel rails seem to converge into a single area, or vanishing point, in the distance. This trait of parallel lines when seen at a distance is called linear perspective. This aspect of illusionary perspective that provides the illusion of three dimensional depth in a painting or a photograph is what artists were trying to duplicate with the aid of Leonardo box and camera obscura. Geometrical Perspective: In geometrical perspective the artist shows near figures in the lower portion of the picture and objects farther away higher in the frame on a vertical line above the near object.This type of perspective is common among traditional Japanese and Mayan artwork. Children often exhibit this type of perspective in their drawings. Conceptual Perspective: Con ceptual perspective is compositional trait that relies on a more symbolic definition of depth perception than the other types of perspective. It can be divided into two types: multi-view and social. With the multi-view perspective, a viewer can see many different sides of an object at the same time. The picture is often an X-ray, or transparent, view of the object. Near objects overlap far objects only by the outside edges or lines that make up their shapes.Pablo Picasso liked to use this type of perspective. In social perspective the most important person in a group picture, a government or corporate leader, is larger in size than other, less important people. A viewer often assumes power relationships because of social perspective. In a picture of a couple the man’s dominance over the woman often is signified by the man being nearer and larger in the frame with his hand resting on or arm wrapped around the woman’s shoulder. Over the past three decades, the feminist m ovement has made advertisers and others more sensitive to nonverbal negative stereotypes such as these. Depth 8’ Depth cues 1. Interposition 2. Space 3. Size 4. Colour 5. Lighting 6. Textural gradient 7. Time 8. Perspective Many representational visual texts give a very strong feeling of depth despite the fact that they are painted on flat surfaces that lack any depth. In trying to depict depth, there are several restrictions on the techniques that an artist can use. First, most visual texts, like paintings, drawings, illustrations, and photographs, are two-dimensional. There is no actual depth in the artwork so one must understand, at least intuitively, what information is in the environment that allow us to perceive depth.These sources of information are commonly called depth or distance cues. A consequence of the two-dimensional nature of painting and pictures is that we lose all the depth information that comes from the fact that we have two eyes. These binocular, or two- eye, depth cues require true depth and thus we will not discuss them in context with conventional visual texts. For example, there is the binocular depth cue called disparity. Disparity arises from the fact that our two eyes have a slightly different view of the world.To allow you to see disparity requires either real depth or two images developed as if from different positions like our eyes. The artist, in trying to paint or draw, is, therefore, limited to depth cues that (a) need no more than one eye to work, and (b) do not require a moving world. Fortunately there are a collection of such depth cues, a subset of monocular cues called pictorial cues by some authors (Goldstein, 1989). The first depth cue to be discussed here is interposition which is the partial blocking of a more distant object by a nearer object. Note how the the building is blocked by the girls.Infact, if you notice the kid behind the girls on your right is partially blocking the building too. But, it is the gir ls who land up blocking him too. Thus creating an illusion as to what is in the background and what is in the front. It is the interposition, overlap, that causes the sense of depth to arise. Usually the impression of depth caused by interposition alone is not very strong. Notice the foreground figures of two girls with partially blocked figures of other two taking a piggy ride, which are all that are important for our present purposes.Here relative size and even relative height play little role in giving the depth order of the various figures (all the figures are roughly the same level and same size). Shadowing plays an important role in giving each of the figures their sense of three-dimensionality, but to tell who is in what position relative to another, the principle cue is interposition. There is a lot of space behind the girls suggesting they are far from the buildings. The water is in the background and the wet girls suggest they had been in the water previously. Movement â⠂¬ ¢The girls have moved fro near the water to the position they are in now.Where was the picture made? What do u think was its purpose? * The picture seems to be clicked in some Afro-American suburb. * It could have been taken to accompany a feature article on the summer heat. Personal Perspective * What do I think of the visual? * Omniphasism â€Å"All in Balance† * Rick Williams philosopher, photographer ; educator at the University of Oregon * Theory that combines the rational and intuitive aspects of the mind. Omniphasism was thought of by Rick Williams, a philosopher, photographer, and educator at the University of Oregon develop the theory Omniphasism.It’s a theory that attempts to combine the rational and intuitive aspects of the mind into a balanced whole. William uses 8 steps for analyzing a visual message, using his Omniphasism tech called a â€Å"personal Impact Assessment† What is my first emotional response to the visual? Do I like it? Dislike it? How do I feel about the image? Its a picture of teenage girls who have just played in water. It’s pleasant to look at. Personal Impact Assessment â€Å"Part of the idea of going from primary words to associative words to significant words is to move away from Literal interpretation of the photo to a symbolic understanding of it. ~  Rich Williams Personal Impact Assessment 8 Steps: 1. Take time with the image 2. List Primary Words 3. List associative words 4. Select the most important associative words 5. Pair primary and associative words 6. Relate each pair to yourself 7. Review your inner symbolism 8. Write a story Take time with the Image * Does the story Stimulate or Alienate? Its an isolated moment that rests on composition. * What is the story or message? Some girls played in the water to beat the heat. List Primary Words * Visual Cues * Objects * Feelings Primary words * Group of 4 girls * Water * Sun Old buildings * Light shade clothes List Associative Words Observ e each primary word and link it to your thought. One must write down all words that come to ones mind on reading each of the primary words. Associative words * Group of 4 girls :  happy, wet, Afro American * Water:  Hose pipe, Fire hydrant * Sun:  Summer, heat, daytime * Old buildings:  poor neighbourhood * Happy :  cool, relaxed Select the most important associative words Among the associative words one word would be closest to its primary word underline or select that word. This is the most important associative word.Choose one word out of the associative words for each primary word. Pair Primary and Associative words Write the primary and most important associative word together. * Group of 4 girls :  Afro American * Water:  Fire hydrant * Sun:  Summer-heat * Old buildings:  poor neighbourhood * Happy :  cool Relate each pair to Yourself Make note of the thoughts that come to your mind on viewing each pair of words. What does each pair suggest? * Group of 4 gi rls :  Afro american  poor * Water:  Fire hydrant  wet, sultry * Sun:  Summer-heat scorcher * Old buildings:  poor neighborhood unaffordability of luxury * Happy   cool  relief Review your Inner Symbolism See if the conclusions drawn from the pairs link to any conflict, event, emotion, value or feeling. * List inner conflicts, emotions, values or feelings The summer heat is hard to bear . Water is natures boon to mankind Write a story Add up all your thoughts and write a summary or a story. What is the story in the image? A group of Afro-American girls decide to cool of in the summer heat by playing with some water from a fire hydrant. Historical Perspective * When do you think was the image made? In the 1980’s or after. Is there a specific style that the image imitates? The historical perspective helps to understand current trends in terms of their roots in technology and philosophies of the past. Where did the image come from? What was the setup at that time ? What is the background of the image? these questions help us to infer meanings. Technical Perspective One can evaluate the production techniques. Has the producer used the technology at hand to its best in generating the message? Has it aided in delivering the message as intended effectively. * What medium has been used? film * What techniques were employed?A street shot clicked without the subject noticing it been taken * How was it produced? With an SLR camera * Is it of good quality? yes (look at grain size, gama, composition, content, shutter speed etc. ) Ethical Perspective This is the moral and ethical analysis of the visual. It applies to both the viewer and the producer of the visual. Categorical Imperative * Immanuel Kant, German philosopher from the east principality of KOnisberg 18th Century * Categorical (unconditional / without exception) * â€Å"Right is Right† * Do your duty The right thing must be done under even the most extreme conditions.Once a rule is es tablished for a proposed action or idea, behavior and actions must be consistently applied and always in accordance with it. One does his/ her duty. In the ethics of the 18th-century German philosopher Immanuel Kant, founder of critical philosophy, a moral law that is unconditional or absolute for all agents, the validity or claim of which does not depend on any ulterior motive or end. â€Å"Thou shalt not steal,† for example, is categorical as distinct from the hypothetical imperatives associated with desire, such as â€Å"Do not steal if you want to be popular. For Kant there was only one such categorical imperative, which he formulated in various ways. â€Å"Act only according to that maxim by which you can at the same time will that it should become a universal law† is a purely formal or logical statement and expresses the condition of the rationality of conduct rather than that of its morality, which is expressed in another Kantian formula: â€Å"So act as to tr eat humanity, whether in your own person or in another, always as an end, and never as only a means. † Utilitarianism Jeremy Bentham ; John Stuart Mill (British Philosophers) * Belief: â€Å"The greatest good for the greatest number of people† * Analysis of the consequence : Outcome must do good to most people In ethics, a tradition stemming from the late 18th- and 19th-century English philosophers and economists Jeremy Bentham and John Stuart Mill that an action is right if it tends to promote happiness and wrong if it tends to produce the reverse of happiness—not just the happiness of the performer of the action but also that of everyone affected by it.Utilitarianism is an effort to provide an answer to the practical question â€Å"What ought a man to do? † Its answer is that he ought to act so as to produce the best consequences possible. Eg: A gruesome image must be published or printed only if it would evoke a positive reaction in maximum of the viewe rs. Hedonism Hedonism is the philosophy that pleasure is of ultimate importance, the most important pursuit. The name derives from the Greek word for â€Å"delight†. * A student of Socrates, Aristippus founded this ethical philosophy on the basis of pleasure. Aristippus believed that people should â€Å"act to maximize pleasure† now and not worry about the future. * He referred to intellectual pleasure not physical. * Pleasures of the mind * â€Å"I Possess I am not Possessed† * Aesthetic pleasure that we get out of a picture Golden Mean  (Finding a compromise b/w the two extreme points of an action or view. In philosophy, especially that of Aristotle, the golden mean is the desirable middle between two extremes, one of excess and the other of deficiency. To the Greek mentality, it was an attribute of beauty.Both ancients and moderns realized that â€Å"there is a close association in mathematics between beauty and truth†. The poet John Keats, in his Od e on a Grecian Urn, put it this way: Beauty is truth, truth beauty, that is all Ye know on earth, and all ye need to know. The Greeks believed there to be three concomitants of beauty: symmetry, proportion, and harmony. This triad of principles infused their life. They were very much attuned to beauty as an object of love and something that was to be imitated and reproduced in their lives, architecture, Paideia and politics.They judged life by this mentality. Golden Rule * â€Å"Love your neighbor as yourself† * Be humane do not harm others by your actions The Golden Rule which stems from ethic of reciprocity is a fundamental moral value which â€Å"refers to the balance in an interactive system such that each party has both rights and duties, and the subordinate norm of complementarity states that one's rights are the other's obligation. † In essence, it is an ethical code that states one has a right to just treatment, and a responsibility to ensure justice for others .Reciprocity is arguably the most essential basis for the modern concept of human rights, though it is not without its critics. Many assign the imperative commandment of Golden Rule as instruction for a positive only form of reciprocity. A key element of the golden rule is that a person attempting to live by this rule treats all people, not just members of his or her in-group with consideration. The golden rule, with roots in a wide range of world cultures, is well suited to be a standard to which different cultures could appeal in resolving conflicts.Principal philosophers and religious figures have stated it in different ways. Veil of Ignorance John Rawls (1971) â€Å"Put the shoe on the other foot. * All people are equal * Eliminating all prejudice and discrimination The original position is a hypothetical situation developed by American philosopher John Rawls as a thought experiment to replace the imagery of a savage state of nature of prior political philosophers like Thomas H obbes. In social contract theory, persons in the state of nature agree to the provisions of a contract that defines the basic rights and duties of citizens in a civil society.In Rawls's theory, Justice as Fairness, the original position plays the role that the state of nature does in the classical social contract tradition of Thomas Hobbes, Jean-Jacques Rousseau, and John Locke. The original position figures prominently in his book, A Theory of Justice, and it is one of the most influential ideas in twentieth-century philosophy. It has influenced a variety of thinkers from a broad spectrum of philosophical orientations.As a thought experiment, the original position is a hypothetical designed to accurately reflect what principles of justice would be manifest in a society premised on free and fair cooperation between citizens, including respect for liberty, and an interest in reciprocity. Questions to be asked while analysing a visual from Ethical / Moral Perspective†¦ as per Dr Demi Elliot Poynter Jamison, chair, Media Ethics & Press Policy at the University of South Florida at St. Petersberg. 1. Does the taking and displaying of the picture fit the social responsibility of the professional involved? 2.Has any ones rights been violated in taking and displaying the picture? 3. Does the display of the image meet the needs of the viewer? 4. Is the picture aesthetically appealing? 5. Does the picture choice reflect moderation? 6. Does the professional choice reflect empathy for the subjects experience? 7. Could a professional justify the choice if he/she didn’t know which of the parties (subject, shooter or viewer) he/ she would turn out to be? 8. Does the visual Image cause unjustified harm Cultural Perspective * Identify the Symbols used, and * Determine their Meaning for the society as a whole. What is the story and the symbolism involved with the elements in the visual message? * What do they say about current cultural values? (It is related to the semiotic process) The story revolves around the Afro-American people in the United States of America. Historically, the country has been dominated by a settler society of religiously and ethnically diverse Whites. The heaviest burdens of racism in the country have fallen upon Native Americans, Asian Americans, African Americans, Latin Americans and some other immigrant groups and their descendants.Major racially structured institutions include slavery, Indian reservations, segregation, residential schools (for Native Americans), and internment camps. Racial stratification has occurred in employment, housing, education and government. Formal racial discrimination was largely banned in the mid-20th century, and it came to be perceived as socially unacceptable and/or morally repugnant as well, yet racial politics remain a major phenomenon as witnessed during the 44th Presidential Elections. Racist attitudes, or prejudice, are still held by moderate portions of the U. S population.Membe rs of every American ethnic group have perceived racism in their dealings with other groups. Critical Perspective An analysis of a visual to arrive at a ‘Rational', ‘Objective' and ‘Thoughtful' Conclusion. What is my final opinion about the picture? How does my current view differ from the previous? Conclusion â€Å"Analysis is ego-driven. The main thing is that it always reveals the person making the analysis — not really the piece itself? ~  David Lodge It’s a cyclic process. You will find below four images. You may undertake a visual analysis, based on what you have learnt so far:

Facts About the First Televised Presidential Debate

Facts About the First Televised Presidential Debate The first televised presidential debate took place on Sept. 26, 1960, between Vice President Richard M. Nixon and U.S. Senator John F. Kennedy. The first televised debate is considered among the most important in American history not just because of its use of a new medium but its impact on the presidential race that year. Many historians believe Nixons ​pale, sickly and sweaty appearance helped to seal his demise in the 1960 presidential election, even though he and Kennedy were considered equals in their knowledge of policy issues. On sound points of argument, The New York Times later wrote, Nixon probably took most of the honors. Kennedy went on to win the election that year. Criticism of TV Influence on Politics The introduction of television to the electoral process forced candidates to tend not only the substance of serious policy issues but such stylistic matters as their manner of dress and haircut. Some historians have bemoaned the introduction of television to the political process, particularly the presidential debates. The present formula of TV debate is designed to corrupt the public judgment and, eventually, the whole political process, historian Henry Steele Commager wrote in the Times after the Kennedy-Nixon debates of 1960. The American presidency is too great an office to be subjected to the indignity of this technique. Other critics have argued that the introduction of television to the political process forces candidates to speak in short sound bites that can be cut and rebroadcast for easy consumption through advertisements or news broadcasts. The effect has been to remove most nuanced discussion of serious issues from American discourse. Support for Televised Debates The reaction wasnt all negative to the first televised presidential debate. Some journalists and media critics said the medium allowed broader access to Americans of the often cryptic political process. Theodore H. White, writing in The Making of the President 1960, said the televised debates allowed for the simultaneous gathering of all the tribes of America to ponder their choice between two chieftains in the largest political convocation in the history of man. Another media heavyweight, Walter Lippmann, described the 1960 presidential debates as a bold innovation which is bound to be carried forward into future campaigns and could not now be abandoned. Format of the First Televised Presidential Debate An estimated 70 million Americans tuned in to the first televised debate, which was the first of four that year and the first time two presidential candidates met face-to-face during a general election campaign. The first televised debate was broadcast by CBS affiliate WBBM-TV in Chicago, which aired the forum in place of the regularly scheduled Andy Griffith Show. The moderator of the first 1960 presidential debate was CBS journalist Howard K. Smith. The forum lasted 60 minutes and focused on domestic issues. A panel of three journalists- Sander Vanocur of NBC News, Charles Warren of Mutual News, and Stuart Novins of CBS- asked questions of each candidate. Both Kennedy and Nixon were allowed to make 8-minute opening statements and 3-minute closing statements. In between, they were allowed 2 and a half minutes to respond to questions and a short amount of time for rebuttals to their opponent. Behind the First Televised Presidential Debate The producer and director of the first televised presidential debate was Don Hewitt, who later went on to create the popular television news magazine 60 Minutes on CBS. Hewitt has advanced the theory that television viewers believed Kennedy won the debate because of Nixons sickly appearance, and radio listeners who could not see either candidate thought the vice president emerged victorious. In an interview with the Archive of American Television, Hewitt described Nixons appearance as green, sallow and said the Republican was in need of a clean shave. While Nixon believed the first televised presidential debate to be just another campaign appearance, Kennedy knew the event was momentous and rested beforehand. Kennedy took it seriously, Hewitt said. About Nixons appearance, he added: Should a presidential election turn on makeup? No, but this one did. A Chicago newspaper wondered, perhaps in jest, whether Nixon had been sabotaged by his makeup artist.

Some Tips On How to Write a Poetry Research Paper #038; Succeed

Some Tips On How to Write a Poetry Research Paper #038; Succeed What is Poetry Research Paper? Writing about poetry might be a challenging task for many people due to the peculiar demands associated with it. Some people may simply not understand where to start since this form of literature greatly differs from prose or drama. The effectiveness of the poetry research paper directly depends on your talent to prepare the work following the key tips and steps. A poetry research paper is an insight into the meaning hidden behind either common or extraordinary word combinations. Besides, the research papers are more complicated than essays. This assignment requires you to do thorough work, to be attentive to the details and apply the available information, theory, and even facts from the author’s biography while completing the topic. Why Is It Important? Just like any other piece of writing, the poetry research paper is important as it helps you to boost a range of skills. It’s not going to make you like the poems. However, after accomplishing a research paper, you’ll find it easier to comprehend the literary devices, to see the hidden meanings, and expressive means. If a poem is a ciphertext, having enough theoretical information and relevant skills will help you to decode it. Eventually, you’ll start enjoying the poetry to the fullest. What is more, the type of work under consideration requires you to use a specific set of writing rules that help properly complete the task. It is important to learn how to read, understand, and analyze the poem. At the same time, you have to create the outline, the thesis statement, to choose the methodology, synthesize some sources, select the correct reasoning arguments, and create a summary. These skills would be useful for future work as well. Besides, it is an excellent way to learn how to organize one’s work process. The Choice of the Topic: So, It Begins! When it comes to the topic, it may seem to be a hard task due to the variety of options. For sure, it is easier when you have a number of the issues to choose from. However, when it comes to independent work, one would have to follow specific rules. The chosen topic should not be mediocre, too general or done to death. At the same time, do not push yourself too hard and choose the topic that is both relatively challenging and interesting to explore. It would be better to choose the area that one is familiar with. What Topic Is Considered a Good One? To ensure your topic is not too long or hard to understand, it should raise some interest among the readers. For example: â€Å"The Recurring Themes in the Poems by Robert Frost† or â€Å"Symbolism in Renaissance Poetry.† From these titles, one can easily tell about the main subject of the work. What Topic is Considered a Bad One? The wrong topic can be detected at once as it is usually either too short or too long. Besides, a primitive topic does not give a clue as for the purpose of the written work. For example, the topic ‘The Road Not Taken by Robert Frost’ does not specify the purpose of the paper. Besides, you cannot understand whether it would talk about the structural peculiarities of the poem, the symbols, or what it means to the author. Pre-Writing Tips to Get Ready for the Writing Session To complete a solid and proper research paper, read the required poem several times to have the idea of it. Do it more than two times to be able to mention all the details later. Reading the work for the first time, ensure to perceive it and be attentive to catch the main point and plot. As for the second reading, take a pencil to make some notes about the characters, symbols, literary devices, expressive means, rhyme, and so on. After this, review your notes to sort everything out and read the poem once again. As soon as you’re done with the technical moments of the poem, it is high time to learn something about the background of it. Naturally, at this point, you have to be aware of the author’s biography as well. It is not a secret that poetry is a personal sphere. Therefore, certain events or facts from the author’s life may have a considerable impact on the content. With enough information regarding the technical aspects of the poem, as well as its background, you will have a deep understanding of the poem and, correspondingly, would be able to complete the research paper properly. How to Create a Helpful Research Paper Outline? Many students underestimate the importance of the outline. Nevertheless, having a detailed plan of the future paper helps to construct a coherent and easy to read work. What is more, the outlines organize the work process so you can focus on different stages of research and include the whole scope of relevant information into the paper. To create a proper outline that would serve as a backbone of the written work, think about the initial goal of research. The outline is only a sketch that is, however, a must have for a paper. If it is rather weak, it would be hard for you to proceed to the effective paper writing. The Structure of the Poetry Research Paper: The One Our Writers Follow Let’s take the symbolism in Renaissance poetry as the topic example for your research paper. In the body part, one would investigate the following issues: The characteristic features of the symbolism; The peculiarities of the poetry in the mentioned period; The way symbolism was developed during this time span; Some major symbols of the era; The most prominent individuals who contributed to the poetry back then and the way they used symbolism in their works. Each of the points given above is to be examined in the body part. Therefore, there should be included some subtitles that define the topic of each paragraph. The research paper requires a decent and step-by-step structure that consists of the introduction, the body part, and the conclusion. At the same time, however, the research work is more complicated than the essays. Besides, it presupposes some subtitled parts for a more in-depth analysis. The approximate structure of the poetry research paper would look the following way: Title; Abstract; Introduction; Background; Body; Conclusion; References. The abstract is also known as the summary of the entire work that defines all the major points that would be considered within it. At the end of the abstract, provide a list of the keywords. Usually, the keywords section includes the terms that are used in a piece. The introduction suggests a general overview of the issue and consists of the thesis statement that defines the key objective of the work. The background part is associated with things like the context of the poem or genre formation. The background information will be helpful when certain allusions to some other pieces of literature or historical persona appear. Such moments add to one’s understanding of the topic. The body part is the core of the work as it examines and discusses the major issues mentioned in the abstract. As it has already been mentioned, the body is an essential part since it includes the main bulk of information on the topic. In this section, one would need to operate with a number of sources, new and familiar terms. All the body paragraphs must be well-structured, have a topic sentence, 2 or 3 supporting sentences, the quote and the analysis of it, as well as the concluding sentence that would also serve as a transition to the next paragraph. The conclusion is as relevant as any other part of the research work since it points out the key ideas that were proven within the text. What is more, the conclusion should also restate the thesis mentioned in the introduction paragraph. Importantly, both the introduction and conclusion should not be too long. Instead, make them concise and informative. Finally, the references include all the sources that were used to complete the paper. To make it easier, imagine the entire paper as 100%, while the introduction, as well as the conclusion, would take 10% of the entire work. Searching for the Credible Sources Searching for the relevant and trusted sources might be a long-lasting and even boring thing to do. Nevertheless, you have to choose the best sources out of many options and, correspondingly, browse a lot of information shaping the vision of the paper topic. So, which sources are the most appropriate? To find a credible source. Use the journal articles, e-books, or even some documentary movies to complete the paper. At the same time, avoid citing the sources like Wikipedia, ambiguous web pages, or blogs. Keep in mind the rule of five years which means that the sources are required to be no older than five years since the date of publication. However, some early editions of the books may be the exceptions. How to Cite the Sources? There are different types of formatting, including standard APA, MLA, Chicago, and Harvard. To know how to cite the selected source, you need to visit the website dedicated to the rules of citation (for instance, Purdue Online Writing Lab https://owl.english.purdue.edu/owl/section/2/). With the suggested examples, you will easily put some in-text citations and create a proper list of references. The Post-Writing Tips to Do the Job of Polishing As soon as the research paper is done, don’t hurry up to relax. At this point, you have to do a thorough revision of the written work. Keep in mind that the main part of the writing is related to the research of the literature itself, or the writing process. The checks and reviews of the complete paper are as important as any other stage. Sometimes, editing and proofreading might be even more important! The completed work is a bulk of information structured in accordance with the outline. To make it sound good, reread and revise everything that has been written, and the post-writing tips would help to do this properly. The post-writing tips are the techniques used to correct the mistakes, paraphrase certain parts to make the text more coherent, and even delete some paragraphs or, on the contrary, add some fresh ideas. In an ideal scenario, you should look at the research paper with a fresh pair of eyes. You may not notice the trivial mistakes due to the lack of time or a bunch of materials that you had to process. For that reason, one should review the piece in 30 minutes or more. In case if the deadline is short, ask someone else for suggestions, and this may be even better.

Criminology Essay Example | Topics and Well Written Essays - 1000 words - 1

Criminology - Essay Example The critical criminologists believe that the marginalization and criminalization are highly integrated with each other. This may affect the mental state of the individuals under marginalization and some of them may indulge in any criminal activities. The marginalization may occur at individual level or at group or community level. The people with physical or mental disabilities are subjected to marginalization at individual level. This is against the basic principles of human rights and several nations have made their legislature to reduce or avoid this practice. The employers or organizations may consider the inclusion of disabled people as a stumbling block to the productivity. In this process, they indulge in marginalization which is unfair. Moreover, the companies must work with principle of equality and corporate social responsibility. Therefore, marginalization must be eradicated by the employers. The marginalization may also be found in community or group level in the form of women and aboriginal groups. When the people are subjected to colonialism, they will have to leave their place of residence and will be settling in new areas and during this process, they are marginalized to participate in any social functioning. Similarly, the women are subjected to marginalization as far as the employment in some organizations is concerned. Criminalization means a process of imposing a criminal penalty for the illegal act committed by any person. According to critical criminologists, it is a social process in which individual may undergo a transformation of their behavior to crime or violent act (Mc Laughlin et al., 2002). The origin of criminal behavior may be in the form of discrimination or victimization (Walklate, 1989). Criminalization may disrupt the social order, and hence the society requires legal order that controls the crime rate. Some times, the criminalization may be originated from lack of health safety measures due to which other persons in the soci ety get potential harm. For example, the defendant was sentenced to two year imprisonment under criminal law for being responsible for the transmission of Hepatitis B in UK (Mohanty, 2009). As mentioned earlier, critical criminologists argue that the criminalization may be originated due to distorted mental behavior when a person is subjected to marginalization in the society and having historical link with criminalization may be considered as a cause for marginalization (Walklate, 2003). Hence the criminalization and marginalization are correlated with each other. For example, the criminal history of the Black youth, the black cultural spaces were excluded from new playgrounds of the night time economy in UK (Talbot and Bose, 2007). Hence, in the control of crime rate in the society, the steps for reducing the marginalization would be of immense help. The thorough analysis of causes or factors of victimology would certainly help in reducing the menace of criminalization in the soci ety (Fattah, 1992). References Fattah, EA. 1992, The Need for a Critical Victimology, In Towards A Critical Victimology. Ezzat A. Fattah (ed.). New York: Palgrave Macmillan Publication, pp.  14–23. ISBN : 0-312-07551-0. Mc Laughlin, E., Muncie, J & Hughes, G. 2002, Criminological Perspectives: Essential Readings (Published in association with The Open University), Sage Publication, pp: 612, ISBN-10: 0761941444. Mohanty, K. 2009, â€Å"

Business law Assignment Example | Topics and Well Written Essays - 2000 words - 6

Business law - Assignment Example (Harpwood, 2009). However, in the case if Donoghue v Stevenson the court established significant principles to guide in the determination of the duty of care person owed another and the range of duty of care a person can owe another. In a contractual relationship, one party owes the other a duty of care whose breach can result to legal consequences on the party in breach (Harpwood, 2009). However, in tortuous liability a person can be guilt of negligence for the person or persons are not contract parties if only there is evidence that the person in breach owed the other duty of care and they breached that duty which consequently caused the person they owned duty of care recoverable damages or loss (Steele, 2014). When determining whether the duty of care existed between the parties or whether it did not exist depends on type of claimant, type defendant, the nature of damage caused to the claimant and the nature of conduct of the defendant (Harpwood, 2009, P. 229). In Donoghue v Stevenson [1932] UKHL 100, the plaintiff had been bought a bottle of ginger-beer by her friend from a retailer. As she was about to clear the content of the beer, she discovered a decomposing snail in the bottle. The sight of the decomposing snail was nauseating so that it caused the appellant to suffer from shock and severe gastro-enteritis. The bottle was opaque such that neither the trader nor the customer could realize the content in the bottle unless by emptying the content of the bottle. She was unable to sue the seller either under breach of contract or for negligence, but she could sue the manufacturer of the ginger-beer. The manufacturer had a duty to ensure the goods sold to the consumers are of the right quality and provide efficient system that would detect any fault in the products. When issuing the verdict the court developed the â€Å"neighbor principle† whereby the defendant will be held responsible